FOR IMMEDIATE RELEASE March 26, 2013 Contact: Jeff Lowrance, 704.330.6660, jeff.lowrance@cpcc.edu CPCC’s Institute for Entrepreneurship changes name to Small Business Center Center to provide same great services to pre-venture, startup, existing and non profit businesses Central Piedmont Community College’s (CPCC) Institute for Entrepreneurship has changed its name to the Small Business Center (SBC) to more

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ARE YOU AN INVESTOR-READY ENTREPRENEUR? PLACE: Ben Craig Center Charlotte, NCDATE/TIME: March 27, 2013 8:00 AM – 5:30 PM Raising equity capital is challenging at best. Becoming an Investor- Ready Entrepreneur TM is designed to educate and prepare growth- oriented entrepreneurs to successfully engage private equity investors. Getting ready includes a wide range of activities

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7. Live by the marketing calendar The scarcest resource in any business is time. There is always more to do than possibly can be done. Some people deal with this by simply shutting down and doing very little. Marketing momentum requires consistent work over the long term and is best managed by creating a marketing

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JOIN A FREE DISCOVERY CALL ABOUT A POWERFUL NEW PROGRAM FOR SMALL BUSINESSES (Davie, FL) January 4, 2012 – Duct Tape Marketing Consultants, Paul Davis and Rosie Taylor invite small business owners to learn about an innovative group consulting program by joining a free Discovery Call on Monday, January 16, 2012. Davis and Taylor will

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At NextStep we are constantly working to meet our customer needs and expand our knowledge.  Most recently Helen Davis from NextStep Marketing completed WordPress and HTML 5 Training from Sterling Ledet & Associates in Atlanta, Ga.  Congratulations Helen! 

Part 3:  Marketing Calendar I have clients who would run various marketing campaigns without thinking about their message, delivery process and content.  They wasted their time and money on useless marketing programs with no process to benchmark their effectiveness or success. Their marketing failed because they had no plan or strategy behind their messaging. To

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Part 2:  Tactics When planning for the next year, I review, repurpose and create new content and marketing tactics.  Tactics define the specifics around “what” you will do to implement your marketing strategy.  The primary goal of marketing is to build “know, like and trust” with my target clients.  Old washed up tactics and materials

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My name is Paul Davis, MBA and I own NextStep Marketing, a Charlotte based marketing consultancy focused on helping small and medium sized businesses.  My professional background spans 30 years in sales and marketing. I am a certified Duct Tape Marketing Consultant. At NextStep Marketing, we place an emphasis on strategy by helping clients identify

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NextStep Marketing will be one of the featured companies on this week’s edition of Charlotte Small Business Spotlight. The show will air on Friday Dec. 9th at 630am on WJZY TV.

Are you looking for sources of capital and funding for your business?  Then you need to checkout the Charlotte Chamber of Commerce website.  They provide you a complete listing of Venture Capital Firms, Private Equity Firms and Angel Networks located here in North Carolina.  Here is the link: http://charlottechamber.com/clientuploads/Economic_pdfs/Venture_Capital.pdf